Just as a well-polished gemstone catches the eye without fail, so too can a flawlessly edited real estate photo captivate a buyer’s attention. In a market where first impressions are everything, even the smallest imperfection can cloud a property’s true potential.
In this article, we’re discussing the five best and most essential real estate photo editing services that you can use to handle such imperfections, take real estate photos to the next level, and turn an ordinary listing into a show-stopping, must-see property. Let’s begin!
Virtual Staging: Potential on a Silver Platter
No wise artist takes a blank canvas to an art gallery. True, a handful of avant-garde visitors might be imaginative enough to gaze at the canvas and paint it in their minds. However, with other paintings around, the majority won’t bother doing so.
The same situation applies to showcasing an unfurnished property on a multiple listing service. Such properties look far less attractive than staged ones, hence receiving less attention than they deserve. Meanwhile, not many sellers can afford the high costs of physical home staging. That’s why they opt for virtual staging to meet buyers’ expectations while staying within budget.
By virtually staging a property, you’ll let the buyers appreciate the potential of the space and envision themselves living there. And don’t worry about those buyers who, for God knows what reason, prefer to see the rooms unfurnished. You can easily display an unfurnished version of each room alongside the staged photo. That’s why virtual staging is probably the most important of all real estate photo editing services.
Image Enhancement: Nothing Short of Crystal Clear
In photography, clarity comes with careful attention to detail. Every photo tends to have a layer of imperfections you’d rather not live with. Some common examples include poor lighting, distracting shadows, reflections on surfaces, or smudges on windows.
These small distractions need to be cleaned up to present your listing at its best. For this purpose, you should find reliable real estate photo editing services to get rid of those imperfections for you.
With hundreds of companies offering image enhancement services, finding the best fit for your needs requires some research. So, make sure to learn how to choose the right real estate photo editing company to ensure the highest quality results.
Item Declutter: Remove What You (Un)Desire
Who wishes to appear at an important meeting with wrinkled clothes, scuffed shoes, or unkempt hair? Hard to imagine anyone would! The desire to look presentable in public is a natural human instinct. The same uneasy feeling we get when seeing a disheveled person haunts us when encountering a property that’s dirty or in disarray. That’s why you should make sure a property looks its absolute best before being listed.
However, mistakes happen, and agents sometimes overlook certain items that can damage the overall appearance. A stained trash can, stacks of papers, worn-out curtains, and toiletries are just a few things that can derail the attention of potential buyers!
All is not lost, though! Real estate photo editing services to the rescue. Instead of shooting the property again, you can digitally remove those items to present a polished and attractive version of the place. To do so, you can either use photo editing software like Adobe Photoshop–which does have a learning curve, mind you–or go for AI item removal.
The first option requires some practice and takes a few hours, whereas the latter allows you to achieve the same result in less than a minute. A platform like AI HomeDesign enables you to declutter your whole space in one click or mask and remove certain items while keeping other items intact.
Day-to-Dusk: Control The Skies
While location, price, property condition, and neighborhood amenities matter to buyers, these aren’t what they look for at first glance. The very first thing they notice on a listing is the cover photo of that listing. Only after being drawn in by the photo do they squint at the description below and decide if it’s worth exploring further.
Just like a compelling opening line in a lengthy novel that pulls the reader in, that first photo needs to grab attention and give viewers every reason to stay and explore further. Here, real estate photo editing services come in handy again, as they should.
This is where day-to-dusk works its magic! Day-to-dusk, sometimes referred to as virtual twilight, is a real estate photo editing technique where daylight photos are refined to resemble a sunset or an early evening glow. This subtle touch adds to the appeal of your listing and urges the buyers to take a closer look.
Virtual Tours: Bring It All to Life
Ever tried a virtual reality headset? Experienced the shock and fear of falling from a bridge or holding onto a loose rope? No matter how many times you reminded yourself it was just a game, for a moment, you likely forgot you were sitting in a chair and felt as though you were plummeting or gripping for dear life.
That’s the power of virtual reality; giving you the real experience of doing something without actually doing it. This same immersive effect has made virtual tours one of the most effective real estate photo editing services that agents love and buyers adore.
Virtual tours give house hunters a walk-through experience right from the comfort of their computers. Using specialized cameras, photographers capture 360-degree images of properties, and photo editors sequence them to create an interactive, immersive experience. This allows potential buyers to explore every corner of the property and get a realistic sense of its layout and details all without stepping foot inside.
Time to Elevate Your Game!
These five services are the most influential, and crucial, real estate photo editing services that directly affect property sales. Not only do they enhance the visual appeal of homes on property listings, but they also help potential buyers envision the space as they wish, pushing them closer to making a deal.
If your listing doesn’t receive the amount of attention it deserves, don’t put the blame entirely on market conditions. It might just be about polishing a few photos and turning the page to a happy ending.