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iPhone 16 in real estate photography
Real Estate Photography

iPhone 16 for Property Photography: 7 Pro Tips You Can Use Today!

by Tan Tason May 21, 2025
written by Tan Tason

At the professional level in any business, we are constantly told to follow the rules, and one rule of real estate marketing is to hire photographers equipped with the most advanced tools to do the shooting. On the other hand, another well-rooted principle in modern business is cutting expenses wherever possible.

That is why agents, especially when they have a tight budget or when they’re pressed for time, turn to smartphones for shooting houses. Having a reputation for high-quality cameras, iPhones are usually the preferred choice. So, in this blog, we’ll discuss using the iPhone 16 in real estate photography and provide tips on how to do it right.

A Look Into the iPhone 16 Camera Features

The iPhone 16 lineup shakes things up with some neat camera upgrades on both the regular and Pro models. The iPhone 16 and 16 Plus pack a 48MP main camera with bigger pixels for sharper shots, plus a sharper 12MP ultra-wide lens that can focus on its own.

Apple has switched the cameras to a vertical setup, which is handy for wide shots; perfect if you’re trying to show off a spacious living room or a stunning kitchen.

The two Pro models take it up a notch with a triple-camera setup: A 48MP main sensor, a fresh 48MP ultra-wide, and a 12MP telephoto lens for close-up details, like fancy fixtures or unique tile work.

Plus, there’s this handy Camera Control button that makes snapping photos a breeze. Just press, hold, or swipe, and you can even clear the screen so nothing gets in the way of your shot.

Let’s take a closer look at the iPhone 16’s camera features.

A Look Into the iPhone 16 Camera Feature

Shooting Properties with the iPhone 16

If and when you decide to use the iPhone 16 in real estate photography, your settings and approach should adapt to interiors or exteriors.

For both, it’s smart to head into your iPhone’s camera settings and make sure Smart HDR is turned on. This helps balance out bright windows and darker corners, which is a lifesaver for tricky interior shots where sunlight pours in but the room itself looks dim. If you’re interested, we suggest you read more on HDR in real estate photography.

For interiors, you may want to use the ultra-wide lens to make rooms look more spacious. But don’t go overboard. Too wide an angle can make things look warped. Turn on the camera grid in settings to help keep your lines straight, especially for walls and door frames, so your photos look professional and not wonky. Tap to focus on the main area you want to highlight and use the exposure slider to brighten up dark spots without blowing out the windows.

Specifically for exteriors, early morning or late afternoon is perfect for softer, more flattering light. Use the main 48MP camera for crisp detail, and tap to focus on the house so it’s sharp and clear.

If you want to show off a big yard or garden, try the ultra-wide lens, but check your shot for distortion before snapping away. Always take a few photos from different angles and heights to find the most flattering view of the property.

iPhone 16 Photography Tips for Real Estate Agents

iPhone 16 Photography Tips for Real Estate Agents

If you’ve decided to shoot your own listing with the iPhone 16, here are some straightforward tips to help you get the best shots without needing fancy gear or hours of editing:

  • Turn on the grid: Activate the grid lines from camera settings. This simple step helps you keep your shots straight and balanced, especially for walls and door frames. No distorted angles here!
  • Tap to focus and adjust exposure: Before using the iPhone 16 in real estate photography, tap on the main subject or area you want to highlight. Then, slide your finger up or down to brighten or darken the photo. This is a perfect option for tricky lighting situations.
  • Use a tripod or stabilizer: To avoid blurry or tilted shots, especially indoors, use a tripod or even a simple phone stand. Keeping your phone steady makes a big difference in photo quality.
  • Shoot from multiple angles: Don’t settle for just one shot. Move around the room, crouch down, or try higher angles to find the most suitable perspective.
  • Experiment with styles: Employing the iPhone 16 in real estate photography lets you customize the photo’s tone and warmth. Try different styles to see what best matches the mood of the property.
  • Consider night mode for dim rooms: If you’re shooting darker interiors or evening exteriors, Night Mode can brighten the scene without adding too much noise.
  • Always, always clean your lens: It sounds basic, but a quick wipe of your camera lens can remove smudges and dust that blur your photos.

Post-processing Tips for Preparing Your Photos

Following the tips provided above, you should get pretty clean photos. This, however, does not mean you can attach them to your listing right away. Always double-check to make sure the are no blemishes or distracting elements that could take away from the property’s appeal.

Luckily, editing real estate photos is not as time-consuming as it used to be. With artificial intelligence, it only takes seconds to polish your photos.

For instance, if a room is cluttered, you can use AI HomeDesign’s item removal to get rid of unwanted items. If a room is too dark or there’s noise, use AI photo enhancement to brighten the image, reduce noise, and sharpen details for a clean, polished result.

Virtual staging is another necessary edit you should always consider as unfurnished rooms often appear cold and uninviting. Attaching two copies of each photo, one virtually staged and the other unfurnished, is a smart strategy that allows house hunters to compare the possibilities and better visualize how the space could be used.

The iPhone 16 for Perfect Property Photos

Using the iPhone 16 in real estate photography is a great idea, even if you’re not a pro photographer. With a little attention to camera settings, some smart shooting techniques, and a few quick edits, you can create listing photos that look sharp and inviting.

Remember, it’s not just about having the latest phone. It’s about using it thoughtfully to show each property in its best light. Give these tips a try, and you might be surprised at just how good your next set of photos turns out!

FAQs

Can I use the iPhone 16 for creating virtual tours or walkthrough videos of properties?
Yes! The iPhone 16’s advanced video capabilities make it a great tool for shooting smooth walkthroughs or virtual tours. Just remember to keep your movements steady, use the landscape mode for a wider view, and consider using a gimbal or stabilizer for the best results.
What are some recommended apps for editing real estate photos taken on an iPhone 16?

There are several great apps you can try. Popular choices include Snapseed, Adobe Lightroom, and VSCO for general editing. For real estate-specific needs, apps like AI HomeDesign offer features like item removal, photo enhancement, day-to-dusk, virtual staging, and other photo editing features that automate real estate photo editing.

May 21, 2025 0 comment
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best drones for photography
Real Estate Photography

Top 5 Drones for High-Quality Real Estate Photos

by Tan Tason March 6, 2025
written by Tan Tason

The real estate industry has been forever changed by drone technology, giving professionals a whole new way to capture breathtaking shots from above. These cutting-edge devices allow photographers to showcase properties in a way that was once unimaginable—delivering sweeping aerial views and wide-angle shots that give potential buyers a complete sense of the space.

But how does drone photography truly impact property listings? In a word: dramatically. Drones enhance real estate visuals, creating dynamic, eye-catching imagery that helps potential buyers envision the full potential of a property. High-quality aerial shots convey not only the property’s layout but also its surroundings, adding a new layer of depth to listings that traditional ground-level photos simply can’t match.

Now that we’ve set the stage, let’s dive into the top 5 drones for real estate photography in 2025. From the DJI Mini 4 Pro to the DJI Mavic 3 Pro, these models stand out for their combination of powerful features, exceptional image quality, and user-friendly design. Whether you’re a seasoned pro or just getting started, these drones are sure to elevate your property visuals.

Read More: Real Estate Photo Editing

Top 5 Drones for Real Estate Photography

Picking the right drone is a key step in ensuring your photos capture the magic of a property. With so many options on the market, it can be overwhelming to know where to start. That’s why we’ve rounded up the top contenders to help you make an informed decision.

DJI Mini 4 Pro
DJI Mini 4 Pro

Features:

Under 249 g

ActiveTrack 360°

Omnidirectional Obstacle Sensing

20km FHD Video Transmission

4k/60fps HDR True Vertical Shooting 

Extended Battery Life

Check Price
Autel Evo II Pro
Autel Evo II Pro

Features:

12-way vision sensors

360° Obstacle Avoidance

Dynamic Track 2.0

45mph Flight Speed

5.5 Miles Transmission Range

39mph Wind Resistance

Check Price
DJI Air 2S
DJI Air 2S

Features: 

2.4 GHz Operating Frequency

Takeoff Weight 595 g

250°/s Angular Velocity

10.7 m/s Wind Speed Resistance

19m/s Flight Speed

6 m/s Ascent Speed

Check Price
DJI Air 3
DJI Air 3

Features: 

Takeoff Weight 720g

46 mins Flight Time

HoveringTime 42 mins

2.4000 GHz Operating Frequency

4241 mAh Battery Capacity

 Wide-Angle Camera

Check Price
DJI Mavic 3 Pro
DJI Mavic 3 Pro

Features: 

1/1.3 CMOS Tele Camera

1 TB SSD Internal Storage

Omnidirectional Obstacle Sensing

Video Transmission up to 15 km

FAA Remote ID Compliant 

8 Vision Sensors

Check Price

DJI Mini 4 Pro

DJI Mini 4 Pro

The DJI Mini 4 Pro has quickly become a favorite among real estate professionals, and it’s easy to see why. This drone seamlessly combines portability, affordability, and top-tier image quality, making it the go-to choice for capturing stunning property visuals without breaking the bank.

What truly sets the Mini 4 Pro apart is its impressive 1/3-inch CMOS sensor, which enables it to capture crisp, high-resolution 24-megapixel photos and smooth 4K/60fps videos. These capabilities give you the flexibility to showcase every angle of a property, from the vast expanse of the backyard to the intricate details of the architecture, ensuring each shot leaves a lasting impact on potential buyers.

Perfectly balancing performance and practicality, the Mini 4 Pro is a powerful tool in any real estate photographer’s arsenal, offering an exceptional combination of quality and convenience for creating captivating property tours.

Read More: Virtual Staging

Autel Evo II Pro

Autel Evo II Pro

The Autel Evo II Pro is a powerhouse that stands tall among its competitors, including the DJI models. With its impressive 6K camera, it delivers breathtaking aerial visuals that elevate any real estate listing. But it doesn’t stop there—this drone boasts an astounding flight time of up to 40 minutes, giving you ample time to capture every angle and every detail without the constant need to recharge.

What truly sets the Evo II Pro apart is its remarkable ceiling altitude of 7,000 meters, enabling you to tackle any real estate project, whether it’s photographing sprawling estates or towering commercial properties. Additionally, its advanced features, including object tracking, 360-degree obstacle avoidance, and the ability to capture wide-ranging, high-resolution shots, make it an indispensable tool for photographers and videographers alike.

With a massive storage capacity of up to 256 GB, the Autel Evo II Pro is a reliable companion for capturing stunning real estate imagery that’s ready to impress at a moment’s notice. It’s no wonder it earns its spot as one of the best drones for real estate photography.

DJI Air 2S

DJI Air 2S

For real estate photographers on a budget, the DJI Air 2S is a fantastic choice, offering a perfect balance of affordability and performance. Despite its budget-friendly price, this drone delivers stunning 20MP photos and 5.4K video, ensuring your listings look nothing short of spectacular.

Packed with advanced autopilot features like object tracking and a maximum flight time of 31 minutes, the Air 2S allows you to efficiently capture every angle of a property without worrying about frequent recharges. Its compact, lightweight design also makes it incredibly portable—ideal for real estate professionals who need to travel light.

Similar to the Autel Evo II Pro, the DJI Air 2S supports up to 256 GB of storage, offering ample space for all your photos and videos. However, keep in mind that it doesn’t function well in extremely cold temperatures (below 0°C). On the bright side, the drone’s impressive 1-inch CMOS sensor, 22 mm focal length, f/2.8 aperture, and focus range from 60 cm to infinity work wonders for delivering professional-grade shots. With video capabilities of up to 5.4K/30p, 4K/60p, and 1080p/120p, the DJI Air 2S certainly earns its spot as one of the best drones for real estate photography.

DJI Air 3

DJI Air 3

The DJI Air 3 is an absolute standout in the realm of real estate photography drones, offering a perfect blend of ease of use, exceptional photo quality, and affordability. This compact and foldable drone is designed for photographers on the go—measuring just 207×100.5×91.1 millimeters when folded, it’s highly portable and easy to transport from one property to the next.

What truly sets the DJI Air 3 apart is its impressive flight time, offering up to 46 minutes of airtime, allowing you to capture a wide array of shots without worrying about constantly recharging.

Its dual-camera setup is where this drone really shines. Equipped with both a wide-angle and a telephoto camera, both boasting 1/1.3-inch, 48 MP CMOS sensors, the DJI Air 3 captures crisp, detailed photos with remarkable clarity—even in challenging lighting conditions. Whether you’re highlighting a property’s grand exterior or capturing intricate architectural details, this drone will help you deliver stunning visuals that captivate potential buyers.

DJI Mavic 3 Pro

DJI Mavic 3 Pro

The DJI Mavic 3 Pro effortlessly claims its place among the top drones for real estate photography, thanks to its unmatched flexibility, outstanding image quality, and stable flight performance. For real estate professionals seeking to elevate their property listings and virtual tours, this drone offers the perfect combination of features.

What truly sets the Mavic 3 Pro apart is its advanced zoom camera system, granting users the ability to capture everything from sweeping aerial views to intricate details with ease. Equipped with three cameras—a 4/3, 20 MP CMOS Hasselblad camera, a 1/1.3-inch, 48 MP medium telephoto camera, and a ½-inch, 12 MP telephoto camera—this drone gives photographers unparalleled creative freedom.

The Mavic 3 Pro offers an impressive 24-200mm optical zoom lens, which allows for seamless transitions between wide shots of the entire property and detailed close-ups of architectural highlights or lush landscaping. This eliminates the need for multiple drone repositioning or awkward ground-level shots, making it an invaluable tool for capturing every angle of a property.

With a maximum flight altitude of 6,000 meters and a flight time of up to 43 minutes, the DJI Mavic 3 Pro can tackle even the largest real estate projects. While it may be pricier than some alternatives, it’s hard to argue against its value for professionals looking to capture breathtaking visuals. For those on a budget, however, the DJI Air 3 offers a similarly impressive combination of image quality and portability, making it an excellent option in our list of the top five drones for real estate photography.

Key Features for Choosing the Best Drones for Real Estate Photography

Choosing the perfect drone for real estate photography goes far beyond simply picking one with a camera. To truly elevate your property imagery, several factors must come into play to ensure both exceptional quality and a smooth shooting experience. Here’s a breakdown of the most crucial considerations:

1. Camera quality

Camera quality is the heart of real estate drone photography. For crisp, detailed images, a drone with a high-resolution camera (4K or higher) is a must. Features like adjustable apertures, HDR (High Dynamic Range), and large image sensors further enhance photo and video quality, allowing you to showcase a property in its best light. Don’t forget, vibrant colors and sharp focus can make all the difference in your listings.

Read More: Best cameras for real estate photography

2. Stability

When it comes to real estate, stability is key. Steady footage is essential for portraying the property clearly, especially when dealing with aerial shots in varying weather conditions. Drones with advanced stabilization systems, such as 3-axis gimbals, help minimize the effects of wind or movement, ensuring smooth and professional shots every time.

3. Flight time

Flight time is a significant factor in your workflow efficiency. Drones with longer battery life (usually 20-30 minutes) offer more flexibility, enabling you to capture all angles without constantly recharging or swapping batteries. For larger properties or more extensive shots, having extra flight time becomes even more essential to avoid interruptions in your shoot.

4. Ease of use

Simplicity is crucial, especially if you’re new to drone photography. Look for drones with intuitive controls and user-friendly interfaces. Features such as automated flight modes—like waypoint navigation or orbit mode—can streamline the flying process, allowing you to focus on creativity rather than getting bogged down by complicated flying mechanics.

5. Range

The range determines how far your drone can fly from its controller, and a longer range offers more creative freedom. This is particularly useful for larger properties, estates, or commercial properties, where you may want to capture expansive aerial shots or unique angles without losing connection with the drone.

6. Obstacle avoidance

Safety is a top priority when operating a drone. With advanced obstacle avoidance systems, including sensors and real-time detection algorithms, drones can autonomously detect and avoid potential hazards like trees, buildings, or other structures. This feature allows you to fly with greater confidence and reduces the risk of collisions during your shoots.

By prioritizing these key features, you’ll be well-equipped to choose the right drone that not only meets your technical needs but also helps you produce stunning real estate photos that will captivate potential buyers and set your listings apart.

Capturing the Best Real Estate Aerial Photos

Capturing the Best Real Estate Aerial Photos

1. Plan ahead

Preparation is key before taking flight. Start by scouting the property and surrounding areas to identify key features like architectural elements, the landscape, or unique features that will make your photos stand out. It’s also essential to monitor the weather conditions—avoid windy days that can affect stability and opt for clear skies or mild weather to capture the best imagery.

2. Shoot at the right time

Lighting is one of the most crucial elements in photography, and timing plays a big part in it. For optimal results, aim to shoot during the golden hour—shortly after sunrise or just before sunset. This time provides soft, warm light that flatters the property. Overcast days can also be advantageous as they help reduce harsh shadows, while midday sun should be avoided due to its potential for extreme contrasts and harsh lighting.

3. Master your composition

A good composition is essential for captivating aerial photography. Stick to the rule of thirds for balance and don’t hesitate to explore various angles. Changing the height of your drone—low for detailed shots and high for wide, sweeping views—adds dynamic perspectives and allows you to showcase different aspects of the property in an interesting way.

4. Edit with precision

Post-processing is an opportunity to enhance your photos, but it’s important to avoid overdoing it. Adjusting colors, exposure, and correcting distortions can elevate your work but aim for a natural look. Avoid excessive editing that may detract from the property’s true character, as keeping the image authentic will make the property feel more inviting to potential buyers.

5. Adapt to the environment

The environment significantly impacts your aerial photography. Clear, sunny days are perfect for capturing breathtaking visuals, but be mindful of obstacles in urban areas, such as buildings or trees. Rural settings may offer expansive landscapes, but it’s important to plan your drone’s route carefully to avoid potential hazards. Adjust your drone’s settings and shooting approach depending on the conditions you face.

Ready to Soar?

Choosing the right drone for real estate photography is a crucial step toward capturing breathtaking aerial imagery that elevates property marketing. The drones discussed in this blog offer diverse features and capabilities, catering to both beginners and experienced professionals.

By investing in the best drone for your needs, you’ll be equipped to create stunning visuals that will enhance any real estate listing, leaving a lasting impression on potential buyers.

FAQs

Do I need a license to fly a drone for real estate photography?
Yes, in many countries, local regulations require drone operators to obtain specific licenses, such as a Remote Pilot Certificate, when flying drones for commercial purposes, including real estate photography. Always check your country’s rules and obtain the necessary certifications to ensure legal compliance.
What is the ideal resolution for real estate drone photos?
For high-quality real estate photography, aim for at least 12 MP photos. However, 20 MP or higher is ideal to capture fine details and ensure your images remain sharp. Higher-resolution photos also offer the advantage of cropping without sacrificing quality, which is great for adjusting composition and framing.
Can drones be used for video tours?

Absolutely! Drones are an excellent tool for creating immersive video tours. By utilizing smooth flight paths and advanced filming techniques like waypoint navigation or preset flight routes, you can craft a compelling cinematic experience for potential buyers, showcasing the property from a variety of angles and perspectives.

March 6, 2025 0 comment
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best lens for real estate photography
Real Estate Photography

Choosing the Best Lens for Real Estate Photography: A Buyer’s Guide

by Tan Tason January 12, 2025
written by Tan Tason

Canon EF 16-35mm f/4L IS USM, the Nikon AF-S Nikkor 14-24mm f/2.8G ED, the Sony FE 16-35mm f/2.8 GM, and the Tamron 15-30mm f/2.8 Di VC USD. These are our top picks as the best lenses for real estate photography and we have good reasons to choose them over similar models. Read through to find out more.

Best lens for real estate photography

Choosing The Best Lens for Real Estate Photography

Real estate photographers often need a variety of lenses in their toolkit because every property is unique. Different spaces, lighting conditions, and architectural features call for different approaches. Knowing the ins and outs of various lens models isn’t just about being a gear nerd; it’s about having the right tool for the job.
Whether you’re shooting a cozy studio apartment or a sprawling mansion, understanding your lens options can make or break your shots. Now, let’s take a closer look at our list of the best lenses for real estate photography.

 

Canon EF 16-35mm f/4L IS USM

Canon EF 16-35mm f/4L IS USM

For photographers looking to capture eye-catching interior and exterior shots, the Canon EF 16-35mm f/4L IS USM might just be the perfect choice. This ultra-wide-angle lens is a powerhouse of optical performance, designed to handle challenging shooting environments with remarkable precision.
The lens offers a versatile focal range that allows photographers to easily showcase entire rooms or expansive exteriors. Its constant f/4 aperture ensures consistent exposure across the zoom range. The built-in image stabilization helps photographers compensate for camera shake, which becomes critical in low-light situations typical of interior photography.
Photographers can also frame everything from a cozy living room to a grand foyer, knowing the lens will deliver sharp, distortion-free images that bring architectural details to life as this optical tool helps real estate photographers create visual narratives that make properties look their absolute best.

Pros:
Best-in-class control of distortion, chromatic aberration, and flare.
Strong sharpness.
Fast autofocus.
Excellent build quality.
Image Stabilization (IS).
Weather Sealed.

Cons:
Significant vignetting, especially at 15mm and f/2.8.
Heavier than many comparable mirrorless lenses.

Nikon AF-S Nikkor 14-24mm f/2.8G ED

Nikon AF-S Nikkor 14-24mm f/2.8G ED

The Nikon AF-S Nikkor 14-24mm f/2.8G ED is the key to unveiling the true essence of spacious interiors and impressive facades. Picture yourself in a compact urban apartment, with this wide-angle wonder, you can transform a snug living area into a welcoming, airy space that potential buyers will fall in love with at first glance.
The ultra-wide 14mm end is your magic wand for making rooms appear larger than life, perfect for those tricky small bathrooms or narrow hallways that often challenge real estate photographers. But this lens isn’t just about making things look bigger. When you’re capturing the grandeur of a high-end property, the 14-24mm range gives you the flexibility to showcase both the overall layout and the finer details.
Imagine photographing a luxury kitchen, for example, you can pull back to 14mm to include the entire open-plan design, then zoom in to 24mm to highlight the premium finishes of the countertops or the sleek lines of the cabinetry. The constant f/2.8 aperture is your trusty sidekick for those dimly lit basement rec rooms or moody home theaters, ensuring every corner of the property shines in your photos. It’s like having a portable sun in your camera bag, ready to illuminate any space you encounter.

Pros:
Remarkable performance from corner to corner.
Superb colors and excellent contrast.
Sharp image quality.
Weather Sealed.

Cons:
Inability to attach filters due to the bulbous front element.
Prone to lens flare.
Corners can suffer when shooting wide-open scenes.

Sony FE 16-35mm f/2.8 GM

Sony FE 16-35mm f/2.8 GM

Another lens real estate photographers should seriously consider adding to their arsenal is the Sony FE 16-35mm f/2.8 GM. It’s not just a piece of glass; it’s a versatile tool that can dramatically shift the way you capture a property’s essence.
Think of it as having a panoramic viewfinder for your camera, capable of transforming confined spaces into captivating realms. When faced with the challenge of photographing a modest-sized bedroom, this lens can work wonders, making it appear more open and inviting to potential buyers browsing online listings.
But the beauty of this lens extends beyond simply widening the view. Imagine showcasing a luxurious penthouse apartment with breathtaking city views. At 16mm, you can capture the entire panorama of the skyline as seen through the floor-to-ceiling windows, while at 35mm, you can focus on the elegant details of the interior design, such as the texture of a handcrafted rug or the sleek lines of a modern dining set.
The consistent f/2.8 aperture is like a reliable companion on a cloudy day, pulling in maximum light to reveal the subtle nuances of a room, from the soft tones of the walls to the rich grains of wooden furniture. It ensures that every photograph you take exudes warmth and clarity, drawing potential buyers in with a realistic and inviting portrayal of the property.

Pros:
Lightweight and compact design.
Minimal distortion, aberration, and vignetting.
Sharp image quality.
Fast aperture (f/2.8).
Weather Sealed.

Cons:
Flare is heavily suppressed.
Lighter build might not feel as robust as other lenses.
Occasional “soap bubbling” effect in the bokeh

Tamron 15-30mm f/2.8 Di VC USD

Tamron 15-30mm f/2.8 Di VC USD

Yet another lens real estate photographers should consider is the Tamron 15-30mm f/2.8 Di VC USD. At 15mm, it’s wider than many competitors, allowing you to capture more of a room in a single frame.
The constant f/2.8 aperture is your trusty companion in dimly lit interiors, gathering light like a net catches fireflies on a summer evening. When you’re showcasing a basement rec room or a moody home theater, this lens ensures every corner shines in your photos. The Vibration Compensation (VC) feature is like having a steady hand even after your third espresso, keeping your images sharp in challenging lighting conditions.
While it may be a bit hefty for long days of shooting, weighing in at about 1,100g, the image quality more than makes up for it. The lens delivers clear details right into the extreme corners, even at f/2.8, a feat that sets it apart from many in its class.

Pros:
Versatile zoom lens.
Great color rendition.
Very sharp, particularly at the wide-angle end.
Image Stabilization (Vibration Compensation – VC).

Cons:
Large and heavy.
VC performance could be better.
No weather sealing.

In Closing

Choosing only one lens as the best lens for real estate photography is next to impossible as the ideal choice hinges on a delicate dance between the unique characteristics of each property, the photographer’s artistic vision, and the specific demands of the shoot itself.

The lenses discussed in this blog, each with its unique strengths, are not just pieces of equipment but essential companions in your journey to capture a property’s character. Whether you’re working with expansive exteriors bathed in natural light or navigating the challenges of dimly lit interiors, the right lens can turn your perspective and bring spaces to life.

But remember, a lens is only as powerful as the photographer behind it. Learning about the best cameras for real estate photography, how to adapt to different environments, experimenting with angles, and mastering techniques like perspective correction will elevate your work beyond technical specifications. The goal is not just to document a property but to tell its story; inviting viewers to imagine themselves within its walls. With the right lens in hand and a thoughtful approach, you’re equipped to create images that resonate and inspire.

FAQs

How important is weather sealing for a real estate photography lens?

To some extent yes. In real estate photography, you often shoot both interiors and exteriors, sometimes in less-than-ideal conditions. Weather sealing protects your lens from dust, moisture, and other environmental factors, prolonging its lifespan and ensuring reliable performance.

Even if you primarily shoot indoors, moving between locations can expose your gear to the elements. Weather sealing offers peace of mind and can be a worthwhile investment, especially if you shoot frequently in varied conditions.

How often should I clean my lens?

The frequency of cleaning depends on your shooting environment and how often you use your lenses. For primarily indoor shoots, cleaning every few weeks or when you notice dust or smudges may suffice. Regularly inspecting your lenses will help you determine the appropriate cleaning schedule.

January 12, 2025 0 comment
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bad real estate photos
Real Estate Photography

Avoid 5 Costly Mistakes in Real Estate Photography: Real-Life Samples

by Tan Tason January 9, 2025
written by Tan Tason

Bad real estate photos are usually the result of poor lighting, shooting before decluttering, using the wrong lens settings, not using a tripod, and over-processing. In this guide, we will explore how these affect your photos and how you can avoid them. Let’s begin!

Mistake #1: Poor Lighting

Poor Lighting in real estate photography Poor Lighting in real estate photography Poor Lighting in real estate photography

Proper lighting is everything in photography. Without it, the most beautifully staged homes will look too dark or too bright! So, before shooting any property, try bringing in as much natural light as possible to highlight the property’s best features. To do so, it’s better to shoot the interiors on a sunny day and around midday as that is when natural light is at its strongest and most evenly distributed.

With properties that don’t receive enough natural light, you can put mirrors on the walls, furnish the rooms with light-colored furniture, remove heavy window treatments, and use artificial lighting. In case, you fail to do so, make sure to enhance the lighting using real estate photo enhancement tools after taking the shots.

Mistake #2: Cluttered Spaces

Cluttered Spaces in real estate photography Cluttered Spaces in real estate photography Cluttered Spaces in real estate photography

Clutter is another common problem in almost all bad real estate photos. Many photographers, especially the less-experienced ones, jump right into the shooting stage without first preparing the place! That is to say, they begin shooting without removing the unnecessary items that only distract viewers.

With clutter everywhere, the buyers’ attention will be drawn away from key features like the open floor plan, architectural details, or the design of the room. As a result, they might see the place as smaller or less inviting than it really is.

So, always clear all surfaces, and remove personal items like family photos, children’s artwork, or toiletries before shooting the property. For the best effect, you can put some flowers and plants in each room. This way, every room will look clean, spacious, and highly inviting.

While it’s crucial to declutter your space before shooting, if you forget, you can rely on AI HomeDesign’s item removal tool to remove unwanted objects from your photos. You can declutter your whole space with one click or remove certain items while keeping others intact.

Mistake #3: Using the Wrong Lens Setting

Using the Wrong Lens Setting in real estate photography Using the Wrong Lens Setting in real estate photography

At other times, the space might be well-lit and decluttered but the photographer chooses the wrong lens. Therefore, the photos will appear tilted, blurry, or noisy and fail to accurately represent the property’s size and layout.

To avoid this, make sure that the lens setting you’re using is appropriate for the space you’re shooting. If, for example, you’re shooting a narrow space like a hallway or a bathroom, it’s better to use a wide-angle lens as it fits more of the space into the frame. For medium-sized rooms and interiors, on the other hand, you’d better use a standard zoom lens.

If you’re new to real estate photography or want to learn more about various lens settings, you can read this guide on choosing the right camera and lens for real estate photography.

Mistake #4: Not Using a Tripod!

Not Using a Tripod in real estate photography Not Using a Tripod in real estate photography

Not Using a Tripod in real estate photography

Sounds a bit picky, and yet the slightest shake can ruin an otherwise great shot, making tripods essential for professional-looking photos. No matter how much we try to keep our hands steady while taking those shots, there is always the possibility of a slight movement that can ruin the photo.

Besides, we are always advised to take several shots from the same room and then select the one that shows the rooms in their best light. Last but not least, for HDR photography where multiple shots are taken from the exact same vintage point, perfect alignment of the photos is more than necessary. It’s only by using a tripod that we can ensure consistency across our photos.

Mistake #5: Over Processing

Over Processing in real estate photography Over Processing in real estate photography Over Processing in real estate photography

Most real estate photos eventually end up on agents’ social media pages or multiple listings, where the goal is to attract buyers or tenants. Therefore, they should be aesthetically appealing. And that’s why we always recommend editing your photos to enhance their quality and appeal.

However, many misunderstand this and push the editing too far, resulting in images that look overly artificial or highly unnatural. Such photos are usually interpreted as misleading, hurting the seller’s credibility and turning off potential buyers.

In Closing

No agent or photographer wishes to take bad real estate photos. Everyone knows that such photos will have a reverse effect on house hunters discouraging them from pursuing the property further or making an offer.

But sometimes, out of haste or negligence, we overlook crucial details or skip essential preparation steps and our images fail to showcase the property’s true potential. To avoid this, try using the checklist provided in this blog and you should be fine.

FAQs

Are bad MLS photos removed from agents’ listings?
Not necessarily. As long as agents follow MLS specifications, their listings will not be removed. However, bad photos lower the value of the property and that is something you must avoid at all costs.
As an agent, can I shoot the properties myself?
You can, but we advise against that. Real estate photography has its own intricacies which you, as an agent, may not be as familiar with as a real estate photographer. Also, for certain post-processing tasks, only professional photographers have the expertise and tools to enhance the photos effectively.
Which post-processing adjustments should I apply to my photos?
Depends on how good those photos already look. The better they look, the less adjustments you need. Typically, real estate photos benefit from adjustments such as brightness and contrast enhancement, color correction, straightening lines, and removing any remaining minor imperfections to ensure the property is showcased in the best possible light.
January 9, 2025 0 comment
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Real Estate Photography

HDR Real Estate photography: Why Use It and How?

by Dario Rinaldi December 22, 2024
written by Dario Rinaldi

When high-tech cameras were yet to be invented and digital enhancements were mere concepts, capturing the true essence of properties through a lens was often marred by lighting challenges. Photographers struggled with the drastic differences in light within interiors, where dark shadows hid details and bright windows washed out the space. These early days saw many property images that failed to do justice to the actual environments, leaving potential buyers with a lot to imagine rather than see.

The solution was to combine multiple exposures of the same scene into a single, perfectly balanced photo, and the method was named HDR, or High Dynamic Range photography. If you want to learn more about this technique, you can read our guide to using HDR photography in real estate. In this blog, we examine a commonly-ask question regarding this technique. “Is HDR good for real estate photography?” Let’s find out.

Why Do Photographers Use HDR for Real Estate?

Photographers use the HDR technique in real estate to overcome the common challenges of capturing both very bright and very dark areas within the same scene.

This technique highlights details such as the texture of dark wood cabinets and the greenery in a sunny backyard, all within one balanced frame, which is difficult to achieve with standard photography or even advanced editing software alone.

Recent advances in HDR technology have made the resulting images appear even more natural, avoiding the overly processed look that was once typical of HDR photos.
Techniques like exposure fusion and careful tone mapping contribute to images that maintain a real-life aesthetic. However, care must be taken in how to employ this technique as, like any other technique, HDR photography follows certain risks!

HDR (High Dynamic Range) is a method of image editing that combines several exposures to create a more natural-looking image with balanced shadows and brightness. This blog will cover how to use HDR, when to use it, and the best HDR software for real estate photography.

Risks of Using HDR Photography in Real Estate

Using HDR photography in real estate has some risks. One such pitfall is ghosting effects where images do not align properly due to unpredicted or uncontrolled movements, leading to blurry or doubled visuals. Sometimes, it may also produce photos that look artificial, with very bright colors and sharp contrasts. This is a more common problem with novice photographers or photo editors using the technique for the first time.

The HDR process is also more complex and more time-consuming compared to standard photography methods. It involves taking multiple exposures and spending more time on post-processing. Beginners might find this challenging, and the need for extra equipment like a tripod increases the overall bulk and setup time.

Finally, HDR is not perfect for all scenarios. While it excels in environments with varying lighting, it’s less effective with fast-moving subjects or in conditions where the lighting changes rapidly. So, is HDR good for real estate photography? Yes, but not always.

This brings us to another discussion and that is when to use the technique and when to avoid it.

When to Use HDR Photography in Real Estate?

Understanding when to employ HDR can enhance the quality of your photos while knowing when to avoid it can prevent common pitfalls. Here’s a simple guide to follow regarding using HDR for your real estate projects.

Low contrast scenes

If a scene is naturally low in contrast, using HDR is unnecessary. Such scenes can be adequately captured with a single exposure, maintaining natural color and contrast without the need for HDR processing. Using HDR in such conditions might lead to flat, lifeless images that appear too processed or artificially enhanced.

Silhouettes and sunsets

The dramatic allure of the property at sunset or creating striking silhouettes can set a listing apart. However, HDR is not the ideal technique for these types of shots. When photographing homes during golden hour, or when aiming to silhouette a property against a vibrant sky, the high contrast between the darkened structure and the bright background is key.

Using HDR in these scenarios would flatten this contrast, softening the stark, eye-catching outlines that make silhouette images so compelling and potentially diluting the breathtaking colors of a sunset, thereby lessening the overall impact and appeal of your real estate photos.

HDR bracketing Sample

Natural shadows

Effective real estate photos should use light and shadow to guide the viewer’s eye and emphasize the depth and contours of a space. That’s right, like light, shadows too play an important role in defining the atmosphere and character of a room.

Shadows are not just inevitable but essential for adding depth and dimension to images. When photographing a property’s interior, for example, the natural play of light through windows can cast soft shadows that highlight architectural details and create a welcoming, lived-in feel.>

Simple corrections

HDR should also be avoided to “fix” an image that can be corrected with basic adjustments in exposure or shadows. In certain cases, you might get the desired result just by enhancing the quality of your photos. Remember, over-relying on HDR can lead to unnatural results and may not improve an inherently poor photograph.

Is There an Alternative to HDR Photography?

In scenarios like the ones described above, where HDR may not be your best option you might look for alternatives.

Standard dynamic range

One such alternative is Standard Dynamic Range (SDR) which, compared to HDR, offers limited spectrum brightness levels. While SDR cannot capture the same range of light and dark as HDR, it often results in more natural-looking photos, making it suitable for scenes requiring less dramatic lighting effect.

Benefits of Using HDR

Flambient photography

With other spaces, however, the natural light may be insufficient or unevenly distributed, necessitating the use of artificial sources to properly illuminate the space. That is to say, apart from the natural and artificial light sources, there is still a need for more lighting.

Combining the terms flashandambient, we get the word flambient. Flambient photography refers to a technique where flash and ambient light, whether natural or artificial, are combined to create images with balanced lighting. Most experts suggest using this technique in cases where HDR photography is not the safest option.

The two techniques, however, have some advantages over the other. So, you might want to learn the differences between HDR and flambient photography in real estate to make sure you choose the right method for each specific scenario.

In Closing

There is no one-size-fits-all solution in real estate that can address every challenge and HDR photography is no exception. Whether or not HDR is good for real estate photography depends on the specific lighting conditions, the property’s characteristics, and the desired outcome of the photographs.

The bottom line is factors such as the natural light available, the presence of high-contrast scenes, and the need to highlight intricate details all determine whether you should go for this technique or use an alternative.

FAQs

What equipment is necessary for effective HDR photography in real estate?

For effective HDR photography, you will need a digital camera capable of auto-exposure bracketing to capture different exposures of the same scene. A sturdy tripod is also essential to keep the camera stable and aligned during shots. Additionally, a remote shutter release can help minimize camera shake. For blending the exposures in post-processing, software such as Photomatix or Adobe Lightroom is recommended.

Can HDR photography be used in virtual tours or 360° showcases?

Yes, HDR photography can enhance virtual tours and 360° showcases by ensuring that all parts of the property are well-lit, detailing both brightly and dimly lit areas. This method is especially practical in spaces with a lot of light variations.

What are some common post-processing challenges with HDR images?

Common issues with HDR images include misalignment, ghosting from movement, and overly vibrant colors. These can be managed using software equipped with strong alignment and ghost removal capabilities. For unnatural colors and contrasts, careful tone-mapping adjustments are essential. Practicing with various settings and software options can help photographers improve their results.

December 22, 2024 0 comment
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Real Estate Photography

How Much Does Real Estate Photography Cost? A Complete Guide

by Dario Rinaldi December 11, 2024
written by Dario Rinaldi

Real estate photography costs vary depending on the company/person doing the job. Some companies charge per photo, $8.5-$11.6. Others charge per square footage, $129-$205 for properties under 2,000 square feet. Read through this guide to learn all you need about real estate photography costs.

Average Cost of Real Estate Photography

Before digging deeper, it’s better to take a quick look at the numbers. The table below shows the average cost of real estate photography offered by well-known companies in the US. However, they each have several different pricing packages like standard, plus, or professional real estate photography. For more information, you can check the full list of their pricing plans.

 CompanyPrice Per Photo/ Square 
1Pro Property Shots$8.5 per photo
2True Place$9.95 per photo (HDR)
3FotoSold $10.9 per photo
4Perfect Real Estate Visuals$10.41 per photo (HDR)
5HomeJab$11.6 per photo
6Shoot2Sell$129/ under 2,000 sqft
7154 Photography$125/ under 1,300 sqft 
895 Shoot $149/ under 1,500 sqft 
9The Home Aesthetic$225/ under 2,000 sqft
10Square Foot Photography$205/ under 2,000 sqft

Different Providers, Different Packages

Real estate photography costs are calculated using various methods, depending on the service provider and the specific needs of each project. Some companies charge per photo, while others base their pricing on the square footage of the property.

Additionally, costs can vary by state, meaning that photographing two identical properties in different states may have different price tags. Furthermore, the pricing structure can also differ between real estate photo editing companies and independent real estate photographers. In both cases, the experience of the provider also plays a role in determining costs, with more experienced providers usually offering their services at higher prices.

Understanding the Factors That Impact Real Estate Photography Cost

Knowing about the factors that influence real estate photography pricing can help real estate agents and homeowners to make more informed decisions. Let’s take a look at the key elements that could affect your budget.

Read More: Shoot a property for virtual staging

Location & property size Impacting in Real Estate Photography Cost

Who’s behind the camera?

The expertise and reputation of your chosen photographer or company significantly influence pricing. Seasoned photographers with robust portfolios and years of capturing eye-catching photos tend to command higher fees. Likewise, well-established companies known for their exceptional results and reliability might also reflect their pedigree in their pricing.

Photo quantity and property size

How extensive is your project? The size of the property and the number of photos needed also matter in determining the cost. Naturally, larger properties or those requiring more photos carry a higher price tag. For example, a basic photo package for a compact apartment might cost something between $200 and $400. In contrast, capturing a sprawling luxury home with a premium package can run anywhere from $500 to $1,200 if not more!

Travel and location considerations

Location matters, not just for property values but also for the cost of real estate photography. Travel expenses can indeed affect the overall price. If your property is tucked away in a remote location and the photographer has to travel a considerable distance, expect an added fee for their time and mileage. This is an important aspect to think about when choosing a photographer, especially for properties that are off the beaten path.

Do you want a bird’s eye view?

Equipment and technology Impacting in Real Estate Photography Cost

Apart from shooting the interiors, some agents opt for drone photography to showcase their properties from unique aerial perspectives, which can greatly enhance a listing’s appeal. This advanced technique provides potential buyers with a comprehensive view of the property, including its layout, surrounding area, and landscape, which can be especially beneficial for large estates or properties with notable outdoor features, but as you may imagine, aerial photography entails added costs.

Turnaround time and pricing

The speed at which you need your photos can also play a role in how much you’ll pay. If you’re in a rush and require quick delivery, this urgency can increase the costs. Photographers often have varying schedules and priorities, and accommodating a fast turnaround might necessitate shifting their existing commitments.

As a result, they may charge more for expedited services. This is particularly true for projects with very tight deadlines, where photographers might offer specialized ‘rush’ options at an additional fee to meet your swift needs. It’s wise to discuss timing upfront to ensure the photographer can meet your schedule without hidden fees or surprises.

Details on post-processing edits

before and after of day to dusk

The complexity and extent of photo editing involved can also influence what you end up paying. Standard packages usually cover basic enhancements like color adjustments and correcting exposure to ensure the property looks inviting and well-lit.
But when it comes to more complex modifications such as advanced image enhancements, removing unwanted items, or adding virtual furnishings, these tasks require additional time and expertise, which means they cost more. Two highly recommended edits that most agents desire are virtual staging and 3D virtual tours.
Virtual staging is a preferred choice for many real estate agents because it allows them to present a property in its best light without the need for physical furnishings. This technique enhances the visual appeal of an otherwise empty space, making it easier for buyers to see themselves living in the home.
3D virtual tours are also popular among real estate professionals. They provide a virtual reality experience, enabling potential buyers to tour a property online as if they were walking through it in person. This type of editing is particularly useful for giving a comprehensive view of the property, showcasing every angle, and allowing for a detailed inspection without a physical visit. These specialized edits enhance the visual appeal of your listings but require skilled hands or advanced technologies which is reflected in their pricing.
Read More: Real estate photo editing techniques

In Closing

To save on their expenses, some may choose to photograph a property themselves, bypassing professional help. However, this approach carries certain risks as without professional training and equipment, it can be challenging to capture the property in the best light. Poor-quality images may fail to highlight the property’s best features and deter potential buyers which means the property will most likely remain on the market for a longer time.
Though we do not recommend this, if you want to take the risk, make sure to read our guide on how to take real estate photos to avoid the most common mistakes in this regard.

FAQs

Why is professional real estate photography important?

The majority of buyers begin their home search online. The quality of the photos utilized in your listing can make or destroy a potential buyer’s interest. High-quality images not only draw more views but also build a stronger emotional connection, which can result in quicker sales and higher offers.

What’s the ideal number of photos for listing a property?

Online property listings require at least one photo from each room plus a few shots for the exteriors. This means, with most properties, not more than 25 images are required unless your property is really big and has lots of rooms. Here’s more on preparing your property for multiple listings.

How much does drone real estate photography cost?

The cost of drone real estate photography also depends on the provider. It typically ranges from $150 to $500 per session. But, keep in mind that this pricing can vary depending on the location, and the level of detail required in the footage.

December 11, 2024 0 comment
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Real Estate Photography

How to Shoot a Property for Virtual Staging?

by Tan Tason November 28, 2024
written by Tan Tason

In the world of real estate marketing, high-quality photography is crucial for successful virtual staging. It can create appealing visuals that attract potential buyers and enable sellers and agents to present properties in the best possible light.

In other words, the photographs are the only mediatory for digital staging, and they play a key role in the success of digital staging. That is why the quality of photos can make a big difference in higher sales and faster offers.

In this article, we will explore how to shoot a property for virtual staging including preparation, equipment, and techniques.

Preparing a Property for Shooting

The first and most important step to shoot a property for virtual staging concerns preparation, ensuring your photos look professional and inviting. That is why we list the main steps to prepare the property to consider:

A. Decluttering and cleaning

For sure, the process of preparing a room for shooting will involve some degree of decluttering and cleaning. Even if you miss some cluttering items when preparing the room for shooting, nothing to worry about! As a part of our photo editing services, we at AI HomeDesign can remove items professionally from the photo using AI, improving the cleanliness of the space by:

Emptying the whole room: We automatically empty your whole room of any clutters in seconds!

Masking items one by one: We brush on specific objects to mask them and remove those objects from your picture

before and after of item removal

When preparing the rooms to take photos for virtual staging, keep in mind to:

  1. Remove personal items: Start by decluttering the space by removing items such as your family photos and other distractions. You need to create a neutral environment for the potential buyers to envision themselves in the space.
  2. Clean surfaces deeply: Clean and wipe down surfaces, vacuum carpets, and mop floors, especially for the most viewed spaces such as kitchens and bathrooms. Remember that a clean space can enhance the overall appeal and make the virtual staging process more effective.

B. Ensuring good lighting

  1. Natural light vs. artificial light: To effectively shoot a property for virtual staging, natural light is preferred since it can provide the most flattering environment. For the most effective result, open the curtains and blinds to let in as much light as possible. Use artificial light to brighten dark areas only in case natural light is insufficient.
  2. Time of day for optimal lighting: Professional photographers always shoot at the most suitable time, popularly referred to as the Golden Hour. That’s early in the morning or late afternoon when the sunlight is softer. If you lose the chance to shoot in the morning, enjoy your midday light, let the shadows disappear, and then try shooting again.

C. Setting up the space

Though cleaning and being spotless is the key, always consider space settings, which include everything from furniture arrangement to the corner or angle you use for shooting a property for virtual staging.

  1. Arranging furniture: Arrange the furniture to highlight the room’s functionality. If the property is vacant, virtual staging will complement the space in styles tailored to the market’s taste.
  2. Considering space and flow: Ensure that the pathways are clear. Take a second look at pathway connections before shooting a property for virtual staging, ensuring potential buyers can effortlessly visualize moving through the space.

Looking More Professional

Having the right equipment can make a significant difference in the quality of your photos. Here’s what you need:

Camera options for virtual staging shooting

A. Camera options

  1. DSLR or mirrorless cameras: Investing in a good-quality camera such as a DSLR or mirrorless camera offers better image quality and versatility. It makes a difference compared to standard point-and-shoot cameras.
  2. Smartphone cameras: Many modern smartphones have excellent cameras. These kinds of cameras can produce high-quality images through proper lighting and composition. So, if you’re not looking to own a professional camera for real estate photos, opt for a flagship smartphone with a more-than-decent camera!

B. Tripod for stability

A tripod can help you achieve sharp images by eliminating camera shake, especially in low-light situations. A good tripod also gives you the chance to maintain consistent framing across multiple shots.

C. Lenses

One of the main features that directly impact the quality of your images is to use the right lens. That is why we highlight the kinds of lens options you need to have in your pocket! Though you may require advice from professional photographers on this, here is a brief on the different lenses you need for taking photos for virtual staging.

  1. Wide-angle lens: A wide-angle lens, typically a 16-35mm usually used for full-frame cameras, can be an ideal option to shoot a property for virtual staging. Allowing you to capture more of the room in a single shot, this lens helps to make spaces appear larger and more inviting.
  2. Additional lenses: It is advised to have a prime lens for close-ups or details and a zoom lens for flexibility in framing your shots depending on the property.

D. Lighting equipment

Though natural light is one of the main components of property shooting, additional lighting is sometimes required. That is why you need to consider using:

  1. Flashes: Using flashes, you can illuminate darker corners of a room or have a balanced natural light.
  2. Reflectors: They can be helpful in shadowy areas by bouncing light and enhancing the overall brightness of your images.

Shooting Techniques: Getting Down to the Actual Business

Once the property is prepared and equipped, you need to apply some basic steps to shoot a property for virtual staging. Here are some effective methods:

A. Composition tips

  1. Rule of thirds: To set the camera at the right focal point, divide your image into thirds both horizontally and vertically. This way, you can place the points of interest along these lines or at their intersections, making the final photo more balanced and engaging.
  2. Angles to capture: A wide shot will be in your favor and give you a chance to showcase the entire room. Use close-ups to catch details.

B. Taking multiple shots

When it comes to shooting a property for virtual staging, always take the safe approach and take multiple shots of any space and try these techniques:

  1. Trying different angles and heights: Sometimes, it is hard to find the most flattering spot in the first take. Instead, shoot from various heights—eye level, slightly lower, or slightly higher. This angle variation can enhance the room’s dynamicity and appeal.
  2. Capturing various rooms and features: Always take pictures of all key areas such as living rooms, bedrooms, kitchens, bathrooms, and outdoor areas. You can emphasize unique features like fireplaces, built-in shelving, or outdoor patios. Know that listings with too few or not enough images will leave the buyers wondering and lower your chances of making a sale!

C. Focus on key selling points

Depending on the market priority at the time of the property sale, you need to shoot a property for virtual staging by emphasizing its key features.

  1. Highlighting unique architecture: Focus on the distinctive architectural features of the building including crown molding, large windows, or unique layouts that set the property apart.
  2. Showcasing outdoor spaces: The exterior is as important as the interior. You need to capture gardens, patios, and balconies to enhance a property’s appeal. Don’t forget to use wide shots to show the area and close-ups for details.

Focus on key selling points in shooting for real estate

Post-Process Editing: The Last Step of the Adventure

After capturing your images, you’re halfway there! Here, you have one more step to finalize your image for the property listings. Through post-process editing, you can enhance the image quality further. Here are some steps to follow:

A. Basic editing techniques

  1. Adjusting brightness and contrast: Leveraging our AI-generated tools, we at AI HomeDesign can help you adjust brightness and contrast and ensure the images are well-lit without losing detail in the highlights or shadows.
  2. Enhancing and adjusting photos: After uploading your high-quality photos to the platform, we enhance the images by adjusting exposure and color balance, making them visually more inviting and realistic.

B. Preparing images for virtual staging

  1. Renovating photos: We at AI HomeDesign use AI tools to make style, light, and color changes both for interior design and home renovation including restyling furniture, and changing the color of ceilings, walls, and floors.
  2. Considering file formats and resolution: We use high-resolution formats (like TIFF or PNG) for virtual staging. JPEGs can be fine for web use provided that they have been taken in high quality.
  3. Avoiding pictures taken with flash: We suggest using a camera with a high dynamic range (HDR) to capture details accurately. We use the ultimate quality of AI to edit property images with the highest resolutions and lighting depending on your individual and budget preferences.
  4. Using photos with better alignment: If you’re dealing with misalignment in your property photos, AI HomeDesign’s photo editing service corrects all horizontal or vertical lines and levels up the pictures with our AI editing services.

It’s Not Rocket Science. Just Stay on Track

Shooting a property for virtual staging requires careful preparation, the right equipment, effective shooting techniques, and post-editing requirements. By decluttering the space, observing lighting standards, and applying quality cameras and lenses, you can capture images for successful virtual staging.

Remember to shoot from different angles and focus on key selling points. With proper post-processing, your images will not only highlight the property’s features but also engage potential buyers.

By mastering these techniques, you can create stunning visuals to enhance your property listings, facilitating quicker sales in today’s competitive real estate market.

FAQs

Can I do virtual staging myself?
Virtual staging is a professional task that usually entails more than just placing fictitious furniture in real-world settings using software. To appear more inviting, AI HomeDesign offers virtual staging to generate excellent pictures of the rooms and virtually change the unit’s decor. Do not trouble yourself with staging pictures. We provide virtual staging services, both AI and human, to remove furniture and unwanted objects from the images while recommending 7+ room types and styles along the way. Through our skilled team of experts, we make rooms pop out and help potential buyers see themselves in the house.
How do I get the best view of the room to shoot a property for virtual staging?
The four corners of a room will give you the best orientation to shoot for virtual staging. The corners are strategically important when photographing a room for virtual staging. They can provide wonderful vanishing points. They are also great depth indicators that provide a perfect framework for decorating a space.
How should I shoot for virtual staging? Landscape or portrait mode?

Make sure the spaces are shot in landscape, not portrait. An image in landscape mode is wider than it is tall, showing a lot more area. This quality allows graphic designers to use the maximum amount of space to add virtual features. In addition, real estate marketing websites such as Zillow use landscape photos that look better on multiple listing services.

November 28, 2024 0 comment
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Real Estate Photography

Basic Editing Techniques for Real Estate Photos

by Tan Tason November 20, 2024
written by Tan Tason

Real estate photo editing techniques are among the most crucial skills in real estate marketing. Whether you’re retouching images or making general edits, the effective use of photos in property listings can profoundly influence a buyer’s subconscious.

By utilizing photos to sway your audience’s perception, you can achieve several key outcomes:

  • Increased buyer engagement, encouraging them to take the listings seriously;
  • A clearer understanding of both the interior and exterior of the property that allows them to appreciate its features more effectively; and,
  • An unforgettable first impression that captures attention; buyers are influenced by their initial perception, even when viewing the property online.

For this reason, we want to explore essential real estate photo editing techniques that are crucial for all real estate agents.

The Difference Between Retouching and Editing

Well, you don’t really need to differentiate between retouching and editing in practice. What’s truly important is the ability to edit photos in a way that captivates the audience. However, this article might also serve as an introduction for some readers who want to embark on their professional photography journey.

When we talk about structural changes, we refer to enhancing the overall quality of the original images through general edits. If our adjustments focus solely on altering individual elements, this is known as retouching.

Retouching involves removing imperfections, adding or modifying aspects, and applying creative effects. On the other hand, image editing includes exposure correction, color adjustment, cropping, smoothing, lens correction, and HDR compositing.

The Difference Between Retouching and Editing in real estate

Retouching Techniques for Stunning Real Estate Photos

Even the most stunning shots can benefit from retouching techniques that enhance their appeal. So, let’s explore three essential retouching techniques that are endlessly important in property photo editing:

  • Spot removal;
  • noise reduction; and,
  • imperfection fixing.

In what follows, you’ll discover how these methods can transform your images and ensure they look polished and professional.

Spot removal magic

Spot removal is among the crucial real estate photo editing techniques. Imagine capturing a beautiful living room, only to find a stray item, like a shoe or a child’s toy, on the floor. Spot removal helps you clean up the image by eliminating these distracting elements, making the space look more organized and inviting.

This is especially important when presenting homes for sale, as potential buyers prefer images that showcase the home’s features without distractions.

To perform spot removal, use tools like the Healing Brush or Clone Stamp in your photo editing software. These tools help you eliminate blemishes or distractions in your images. Spot removal can address anything from dust spots on a lens to unwanted objects in the background.

effective spot removal for the win!

  1. If you’re using manual editing tools like Adobe Photoshop, select the Healing Brush Tool from the left toolbar—it looks like a band-aid—or simply press the shortcut key J. Adjust the brush size using the bracket keys to suit the area you’re working on.
  2. Then, hold Alt (or Option on Mac) and click on a clean spot nearby to set your sample source.
  3. Now, click or paint over the unwanted spot, and watch as the tool blends it seamlessly with the surrounding area. Repeat this process for any other spots you want to remove.
  4. For better accuracy, zoom in on the image. If the Healing Brush isn’t giving the results you want, try using the Spot Healing Brush Tool for faster fixes!

If you’ve never done spot removal in Photoshop, you may face several challenges during the retouching process. Given the significance of these issues, we’ve explored them in a separate article titled “What is Item Removal in Real Estate?“

before and after of real estate photo editing

mastering object removal with AI tools

If you have never worked with Photoshop, it can be challenging at first. In case your initial attempts at removing distractions don’t go well, there’s no need to be discouraged. This photo editing technique takes practice, and you will improve with each try. If you lack the time to enhance your Photoshop skills, try our AI Item Removal tool.

With AI HomeDesign’s Item Removal, you can seamlessly remove unwanted objects and distractions from your photos. Our advanced technology quickly and automatically identifies and eliminates clutter, leaving your images clean, focused, and visually striking.

Reducing noise in your photos

Reducing noise is an important skill to learn in real estate photo editing. If you’ve taken photos of a cozy living space in the evening, you might notice graininess due to low light.

Reducing noise helps create a cleaner, more polished look. Well-lit, sharp images convey warmth and comfort, which are essential in real estate. This creates a positive atmosphere for potential buyers.

steps to reduce noise and enhance clarity

  1. First, open your image in Adobe Photoshop and make a copy of the layer to keep the original safe. To reduce noise, go to the top menu, click on Filter, then select Noise and Reduce Noise.
  2. A new window will pop up with sliders to adjust. Start by setting the Strength slider to about 50 to help remove noise. Next, adjust the Preserve Details slider to around 50-70 to keep important details sharp.
  3. If you notice colorful spots, like green or red dots, use the Reduce Color Noise slider to eliminate them. If your picture is a JPEG, check the Remove JPEG Artifacts box for a cleaner look.
  4. As you make changes, be sure to check the Preview box to see how your picture looks and changes in real time. After reducing noise, you may want to sharpen the image by going to Filter, then Sharpen, and selecting Unsharp Mask.

For even more help with noise reduction, consider using special programs like Adobe Lightroom. By applying these real estate photo editing techniques, you can make your pictures look clearer and more beautiful, especially for real estate photography!

Polishing photos to perfection

Imagine you’re showcasing a kitchen with beautiful countertops, but there are visible scratches or stains. Such imperfections can ruin a perfectly good photo, and fixing them will enhance the listing quality and buyer experience.

By smoothing out these flaws, you make this given kitchen–or any other space for that matter–look fresh and well-maintained. This attention to detail makes the space more attractive to clients who have an eye for noticing faults and value high-quality finishes.

getting rid of image imperfections

As mentioned above, fixing imperfections in photos is a vital element among real estate photo editing techniques.

Start by opening your photo in Photoshop and create a copy of the layer to protect the original.

  1. Select the Healing Brush Tool (the band-aid icon) or press J on your keyboard. Adjust the brush size using the square brackets ** and **. Hold the Alt key (or Option on a Mac) and click a clean area of the photo to sample it.
  2. Then, gently paint over the imperfections to blend them in. For larger flaws, use the Patch Tool. Draw around the mistake and drag it to a better area.
  3. Zoom in for details by pressing Ctrl + + (or Cmd + + on a Mac). Zoom out to check your overall edits. Once satisfied, save your work by going to File > Save As.

Remember to always work on a copied layer to protect the original. If needed, try the Clone Stamp Tool for more complex fixes.

effortless enhancement with artificial intelligence

As mentioned, in today’s competitive market, improving your real estate photos is essential. If you’d rather not work with Photoshop, we have a simpler solution at hand. At AI HomeDesign, we’ve developed a tool specifically designed to enhance property photo quality.

All you need to do is upload a photo to AI HomeDesign’s Image Enhancement service and wait to see the AI magic happen right in front of your eyes in less than 30 seconds! Our advanced AI algorithms adjust lighting, refine details, and boost clarity. Rest assured that your photos will stand out with stunning vibrancy and precision.

real estate photo editing

High Time for Next-Level Enhancement!

With the techniques mentioned above, you can retouch your images for a polished result. However, that’s not the end! After standardizing the image through retouching, it’s time to improve the quality further with other photo editing factors, which are rather vast and ever-growing.

Every time a creative editor sits at their desk, they can discover new methods. However, as real estate consultants, your goal isn’t to compete with professional editors. The focus should be on making your listings look professional and boost sales. Let’s take a look at the techniques that can help you achieve these goals!

Understanding the power of light

Lighting as one of these real estate photo editing techniques has a great impact on photo quality. By using light optimally, you can highlight what matters most in your images.

Adjusting lighting helps convey the true spirit of the space and guides the audience’s perception. Without proper lighting, the balance between shadows and colors is lost. In such cases, the best impression you can leave on your audience is often minimal.

adjusting the exposure

Adjusting exposure in Photoshop is about finding the right balance of light in your photos.

  1. To start, open your image and go to Image > Adjustments > Exposure. Use the “Exposure” slider to brighten or darken the entire image.
  2. Gently adjust the “Offset” to enhance the shadows and mid-tones.
  3. Finally, tweak “Gamma Correction” to control the overall brightness. This technique keeps important details visible in both highlights and shadows, making your property photos look inviting.

highlights adjustment

Highlight adjustment is crucial for recovering details in bright areas of your photo.

  1. Begin by selecting Image > Adjustments > Shadows/Highlights. Increase the “Highlight” slider to reduce overly bright areas, like windows or light fixtures. This change allows you to reveal important details often lost in overexposed spots.
  2. Adjust the “Shadows” slider to maintain balance in your photo. By doing this, you create a more natural look that highlights the beauty of your property.

shadow adjustment

Shadow adjustment helps reveal hidden details in darker areas of your image. This technique ensures your photo captures all aspects of your property beautifully.

  1. Stay in the Shadows/Highlights settings to make these changes. Move the “Shadows” slider to brighten dark parts of your photo, uncovering details that were hard to see.
  2. You can also enhance contrast by using Levels or Curves under Image > Adjustments.

Perfecting the perspective

Perspective issues and distortions are quite commonplace in property images. Even with all the real estate photo editing techniques, your work feels incomplete if it suffers from improper perspective.

As a rule of thumb, images of real estate should feature straight and parallel vertical lines. This alignment gives viewers a better feel for the space.

You can adjust perspective using lens correction and the Straightening filter for crooked lines. Using these lens correction tools is quite simple, and you can check out Adobe’s guide for assistance.

Color adjustment

Colors are key factors that affect the emotions conveyed by an image. You can modify them using the same real estate photo editing techniques mentioned in this blog.

To achieve a good color contrast, check the white balance and temperature settings to create natural colors. Correcting the white balance ensures that white appears neutral in your photos. This adjustment also helps accurately represent other colors in the image.

Ready to Elevate Listings!

In the competitive world of real estate, stunning visuals can truly set you apart. By mastering these real estate photo editing techniques, you can transform ordinary photos into captivating images that highlight a property’s potential.

Each step—from retouching to light adjustment to color correction—plays a crucial role in attracting buyers and leaving a lasting impression. Embrace these techniques and watch your real estate photos reach new heights.

Try: Virtual Staging

FAQs

What is the difference between photo retouching and general editing?
While both retouching and editing improve images, retouching focuses on altering individual elements—like removing imperfections—while editing enhances the overall quality through adjustments like exposure correction, color adjustment, and cropping.
What are essential retouching techniques for real estate photos?
Key retouching techniques include spot removal to eliminate distractions, noise reduction to enhance image clarity, and fixing imperfections to ensure a polished appearance. These methods help create visually appealing images that attract potential buyers.
How can I improve the lighting in my real estate photos?
You can improve lighting by adjusting exposure, highlights, and shadows in photo editing software. Proper lighting conveys the true essence of the space and enhances the overall quality of your images, making them more inviting for viewers.
November 20, 2024 0 comment
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real estate photo editing services
Real Estate Photography

Behind the Scenes: How Various Photo Editing Practices Enhance Property Sales

by Dario Rinaldi October 16, 2024
written by Dario Rinaldi

Just as a well-polished gemstone catches the eye without fail, so too can a flawlessly edited real estate photo captivate a buyer’s attention. In a market where first impressions are everything, even the smallest imperfection can cloud a property’s true potential.

In this article, we’re discussing the five best and most essential real estate photo editing services that you can use to handle such imperfections, take real estate photos to the next level, and turn an ordinary listing into a show-stopping, must-see property. Let’s begin!

Virtual Staging: Potential on a Silver Platter

No wise artist takes a blank canvas to an art gallery. True, a handful of avant-garde visitors might be imaginative enough to gaze at the canvas and paint it in their minds. However, with other paintings around, the majority won’t bother doing so.

The same situation applies to showcasing an unfurnished property on a multiple listing service. Such properties look far less attractive than staged ones, hence receiving less attention than they deserve. Meanwhile, not many sellers can afford the high costs of physical home staging. That’s why they opt for virtual staging to meet buyers’ expectations while staying within budget.

By virtually staging a property, you’ll let the buyers appreciate the potential of the space and envision themselves living there. And don’t worry about those buyers who, for God knows what reason, prefer to see the rooms unfurnished. You can easily display an unfurnished version of each room alongside the staged photo. That’s why virtual staging is probably the most important of all real estate photo editing services.

virtual staging

Image Enhancement: Nothing Short of Crystal Clear

In photography, clarity comes with careful attention to detail. Every photo tends to have a layer of imperfections you’d rather not live with. Some common examples include poor lighting, distracting shadows, reflections on surfaces, or smudges on windows.

These small distractions need to be cleaned up to present your listing at its best. For this purpose, you should find reliable real estate photo editing services to get rid of those imperfections for you.

With hundreds of companies offering image enhancement services, finding the best fit for your needs requires some research. So, make sure to learn how to choose the right real estate photo editing company to ensure the highest quality results.

image enhancement

Item Declutter: Remove What You (Un)Desire

Who wishes to appear at an important meeting with wrinkled clothes, scuffed shoes, or unkempt hair? Hard to imagine anyone would! The desire to look presentable in public is a natural human instinct. The same uneasy feeling we get when seeing a disheveled person haunts us when encountering a property that’s dirty or in disarray. That’s why you should make sure a property looks its absolute best before being listed.

However, mistakes happen, and agents sometimes overlook certain items that can damage the overall appearance. A stained trash can, stacks of papers, worn-out curtains, and toiletries are just a few things that can derail the attention of potential buyers!

All is not lost, though! Real estate photo editing services to the rescue. Instead of shooting the property again, you can digitally remove those items to present a polished and attractive version of the place. To do so, you can either use photo editing software like Adobe Photoshop–which does have a learning curve, mind you–or go for AI item removal.

The first option requires some practice and takes a few hours, whereas the latter allows you to achieve the same result in less than a minute. A platform like AI HomeDesign enables you to declutter your whole space in one click or mask and remove certain items while keeping other items intact.

item removal

Day-to-Dusk: Control The Skies

While location, price, property condition, and neighborhood amenities matter to buyers, these aren’t what they look for at first glance. The very first thing they notice on a listing is the cover photo of that listing. Only after being drawn in by the photo do they squint at the description below and decide if it’s worth exploring further.

Just like a compelling opening line in a lengthy novel that pulls the reader in, that first photo needs to grab attention and give viewers every reason to stay and explore further. Here, real estate photo editing services come in handy again, as they should.

This is where day-to-dusk works its magic! Day-to-dusk, sometimes referred to as virtual twilight, is a real estate photo editing technique where daylight photos are refined to resemble a sunset or an early evening glow. This subtle touch adds to the appeal of your listing and urges the buyers to take a closer look.

day to dusk

Virtual Tours: Bring It All to Life

Ever tried a virtual reality headset? Experienced the shock and fear of falling from a bridge or holding onto a loose rope? No matter how many times you reminded yourself it was just a game, for a moment, you likely forgot you were sitting in a chair and felt as though you were plummeting or gripping for dear life.

That’s the power of virtual reality; giving you the real experience of doing something without actually doing it. This same immersive effect has made virtual tours one of the most effective real estate photo editing services that agents love and buyers adore.

Virtual tours give house hunters a walk-through experience right from the comfort of their computers. Using specialized cameras, photographers capture 360-degree images of properties, and photo editors sequence them to create an interactive, immersive experience. This allows potential buyers to explore every corner of the property and get a realistic sense of its layout and details all without stepping foot inside.

Time to Elevate Your Game!

These five services are the most influential, and crucial, real estate photo editing services that directly affect property sales. Not only do they enhance the visual appeal of homes on property listings, but they also help potential buyers envision the space as they wish, pushing them closer to making a deal.

If your listing doesn’t receive the amount of attention it deserves, don’t put the blame entirely on market conditions. It might just be about polishing a few photos and turning the page to a happy ending.

FAQs

How much does real estate photo editing cost?
The cost of editing real estate photos varies depending on the provider you select. Typically, AI-powered photo editing tools are more cost-effective compared to companies that use human editors. While most providers charge separately for each service, platforms like AI HomeDesign offer a fixed price, regardless of the service type.
Are AI photo editing services reliable?
It depends on the tool you choose and the quality of your photos. With a well-trained AI tool and decent-quality images, you can trust that the outcome will be both polished and professional. Use free trial offers to see for yourself before committing to a paid service. Remember, always test real estate photo editing services before making any payments.
October 16, 2024 0 comment
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Top 10 real estate cameras 2025
Real Estate Photography

Top 10 Best Cameras for Real Estate Photography in 2025

by Tan Tason October 9, 2024
written by Tan Tason

Real estate photography plays a key part in attracting potential buyers and closing deals faster. A camera for realtors with excellent resolution, versatility, and ease of use can significantly enhance the quality of photos and, in turn, the visuals of property listings.

Near the end of 2024, we have several outstanding camera options with unique features tailored to capture stunning property images. This comprehensive guide will help you navigate the top 10 cameras for real estate photography in 2025, providing detailed insights to help you find the camera that best suits your needs.

Read More: Real Estate Photo Editing

Features to Unlock Potentials

Before jumping in and introducing the best cameras for real estate photography, let’s take a look at the key features that matter greatly when selecting a camera for stunning property pictures:

  • Wide-angle lens compatibility: To have the best cameras for real estate photography, take a moment and check how wide-angle the lenses are. You can take expansive and inviting images by showcasing the full breadth and depth of space using such lenses.
  • High resolution: With a high megapixel count, you can take images that won’t lose clarity if you crop or enlarge the virtual images, giving you much greater freedom when the time comes to use those images.
  • Low-light performance: For bright and clear real estate images, always consider cameras with quality low-light performance so that your camera can produce pictures in such dimly lit conditions.
  • Dynamic range: This range refers to light and color perception. A large dynamic range makes photographing a room’s brighter and darker spots easier, creating a realistic and well-balanced image.
  • Tilt screen: To take photos from various perspectives, the tilt screen quality facilitates taking the ideal picture without requiring difficult body poses.
  • Stability and portability: As a photographer, you need to carry around your arsenal like your life depends on it! The best cameras for real estate photography must have a reasonable maximum weight to make them both portable and stable.
  • Autofocus: To have a quick and accurate focus for sharp images, a camera with an autofocus system helps lock onto subjects effortlessly and precisely.
  • Ease of use: Cameras are complicated tools, but they shouldn’t require exceptional expertise to operate! For a smooth experience with shooting, choose a camera that is easy to handle and operate.
Read More: Real Estate Video Apps

10 Best Cameras for Real Estate Photography

1. Canon EOS R5

Canon EOS R5 for real estate photography

At the top of our list of best cameras for real estate photography is the Canon EOS 5D Mark IV which is guaranteed to produce excellent images.

With its 45-megapixel full-frame sensor to provide outstanding resolution and detail, the Canon EOS R5 definitely stands out. The camera also supports 8K video recording, making it versatile for photos and videos.

To capture detailed images of properties, this option offers an advanced autofocus system to ensure sharp and precise focus and make it easier to shoot in various lighting conditions.

This camera is probably the best choice for professionals who require high-quality images and versatility. Besides, its high resolution can showcase intricate details of luxury properties.

pros and cons

  • The EOS R5 offers superior image quality and dynamic range, making it ideal for high-resolution real estate photography.
  • Some buyers criticize the camera for its high price.

2. Nikon Z7 II

Nikon Z7 II for real estate photography

The Nikon Z7 II is one of the best brands with high demand in the market for its top-tier image qualities and impressive autofocus system.

The camera features a 45.7-megapixel full-frame sensor and dual EXPEED 6 processors. This high-sensory quality enables you to capture impressive images that benefit from the camera’s impressively high processing capacity.

This brand camera is among the best cameras for real estate photography due to its 4K video recording and advanced autofocus quality.

If taking detailed shots of properties is your top priority, don’t hesitate to buy this camera.

pros and cons

  • The high image resolution and robust performance of the Nikon Z7 II have satisfied scores of buyers and garnered impressive praise.
  • Some users, however, criticize the slightly bulky design of the camera.

3. Sony A7R IV

Sony A7R IV for real estate photography

We can’t talk about the best cameras for real estate photography without considering the Sony A7R IV. This lightweight camera features impressive image quality and color rendition.

The Sony A7R IV offers unparalleled image detail and clarity due to its impressive 61-megapixel full-frame sensor. The camera is famous for fast hybrid autofocus and 4K video recording capabilities.

If you are one of those photographers specializing in high-end property listings, you can capture the highest level of detail and resolution with this impressive piece of photography hardware.

pros and cons

  • Buyers are so satisfied with the image quality and detail the A7R IV offers.
  • However, quality doesn’t come cheap, and this camera has a high price as some users suggested.
  • Some other – ahem… amateur – users also complain about the extensive feature set of the cameras they found overwhelming.

4. Fujifilm X-T5

Fujifilm X-T5 for real estate photography

The weather-resistant Fujifilm is an ideal example of a one-size-fits-all motto! It never fails you! Whether you want to take photos in a freezing blizzard, a scorching hot day, or a pouring rainstorm, the camera always works.

With a compact design, the Fujifilm X-T5 features a 40-megapixel APS-C sensor and offers excellent color reproduction. The camera offers advanced color processing and versatility in various lighting conditions.

This camera is suitable for real estate professionals looking for a portable and easy-to-use camera while keeping image quality at a high level. It’s an ideal choice if you are looking to take vibrant and accurate colors in your photos.

pros and cons

  • Buyers always appreciate how the compact size of this camera makes it highly portable.
  • The X-T5 gets good comments for its color accuracy and handling.
  • Some buyers criticize the camera’s performance in low light compared to full-frame cameras.

5. Panasonic Lumix S1R

Panasonic Lumix S1R for real estate photography

Some call the Panasonic S1R the “big brother” to the Lumix G9, for its excellently professional-level features, including high-quality, high-resolution image processing and production.

The Panasonic Lumix S1R is known for a 47.3-megapixel full-frame sensor. The camera features a high-resolution mode that captures exceptionally detailed images. It also supports 4K video recording. This camera is ideal for real estate photographers looking for high-resolution images and flexibility in their shooting options.

pros and cons

  • The S1R offers high-resolution and versatile shooting options for users.
  • The large size and heavy weight have made the camera less convenient for some users.

6. Olympus OM-D E-M1 Mark III

Olympus OM-D E-M1 Mark III for real estate photography

This pro-level performance camera can take the tick for every box in your list if you are looking for a complete pack of lightweight, weather-sealed, compact camera that comes with many more options.

With its unique sensor quality, the Olympus OM-D E-M1 Mark III features a 20.4-megapixel and in-body image stabilization. Due to its compact design, the camera is among the best cameras in the real estate photography industry for being highly portable and user-friendly.

This camera is perfect for those real estate agents who need a lightweight and versatile option for photography. The portability and stabilization of the camera help real estate professionals to easily handhold the camera when shooting in various conditions.

pros and cons

  • The camera is loved by users for its in-body image stabilization and portability.
  • Some users are not satisfied with its lower resolution compared to full-frame sensors in certain situations.

7. Leica SL2

Leica SL2 for real estate photography

This German camera won’t let you down when it comes to premium lenses that allow for producing high-quality images. The Leica SL2 comes with a 47-megapixel full-frame sensor. The camera has a reputation for its exceptional build quality and image clarity, and it also supports 4K video recording.

This camera is suitable for real estate professionals seeking a robust and high-quality camera for photography. For demanding shooting environments, its build and image quality make it well-suited for real estate.

pros and cons

  • Users prefer the SL2 for its outstanding image quality and durability.
  • The camera is designed for real estate users who value top-tier performance and build.
  • The high price tag of the camera, though, needs some budgetary consideration!

8. Canon EOS 90D

Canon EOS 90D for real estate photography

No wonder we put this camera among the best cameras for real estate photography! The Canon EOS 90D is especially popular for its highest-resolution APS-C DSLR.

This Canon camera boasts a 32.5-megapixel APS-C sensor and Dual Pixel autofocus. The camera also offers 4K video recording and a head-spinning range of advanced features.

It’s ideal for real estate professionals who need a cost-effective solution with good image quality and performance, well-suited for real estate agents who require a reliable camera without breaking the bank.

pros and cons

  • The buyers consider the EOS 90D for a good balance of performance and cost.
  • Some users complain about limited wide-angle capabilities.
  • The camera lacks the full-frame sensor of some higher-end models.

9. Nikon D850

Nikon D850 for real estate photography

You can call the D850 the ultimate “do everything” camera for real estate photographers. The Nikon D850 comes with a 45.7-megapixel full-frame sensor and excellent dynamic range. The camera’s versatile choice for real estate photography is for its rugged build and comprehensive features.

This camera is perfect for photographers who need a high-resolution camera for real estate photography. Its top-tier quality and image performance make it a solid choice for pro photographers in this industry.

pros and cons

  • The D850 offers high detail and durability.
  • It’s ideal for professionals who are looking for a reliable and high-performing DSLR.
  • The camera is bulkier and heavier than some newer models.

10. Sony Alpha A6600

Sony Alpha A6600 for real estate photography

With a widely accepted reputation for being among the best cameras for real estate photography, the Sony A6600 has most notably a long-lasting battery life and is capable of producing some excellent shots.

The Sony Alpha A6600 features a 24.2-megapixel APS-C sensor with fast autofocus capabilities. The camera is popular for its compact and lightweight design, making it easy to handle. This camera is ideal for those real estate photographers who need a lightweight option for shooting various properties.

pros and cons

  • The A6600 offers good performance in a compact form.
  • The camera’s resolution is lower than some full-frame options.
  • It doesn’t work well for very low-light conditions.
Read More: Real Estate Photo Editing Companies

Compare and Choose!

In the table below, we highlight the key features along with some other criteria including resolution, sensor type, and weight, making it easier for you to select the one that meets your expectations and preferences.

compare best cameras for real estate

One Last Look

Choosing the most suitable camera for real estate photography is crucial to stand out in the pool of property listings. At the same time, it’s quite a difficult decision since you’re paying a notable sum of money for a camera that will be with you for the foreseeable future.

That’s why, in this article, we highlighted the 10 best cameras for real estate photography and their strengths. Each camera mentioned here will probably do the job for you, but the best choice depends on your specific preferences. Using this guideline, you can closely consider the features that matter most for your photography style and ultimate goals.

FAQs

What are some of the key features of a camera for real estate photography?
Numerous features must be taken into account, but make sure you observe these features when choosing a camera for real estate photography:
  • Consider sensor size and image resolution for high-quality images;
  • Check shutter speed for capturing ever sharper images; and,
  • Have a look at the aperture to understand the depth of the photos you are going to capture.
Which camera brand is preferred by professional real estate photographers in 2024?
Brands like Nikon and Canon are among the most popular professional cameras thanks to their high resolution and reliability. For example, the Nikon Z7 II and Canon EOS R5 remain among the best cameras for real estate photography.
Are mirrorless cameras or DSLRs good for real estate photos?
Both mirrorless cameras and DSLRs can work well for real estate photography. For instance, the Sony a7 III, as an excellent mirrorless camera, offers great image quality. On the other hand, the Nikon D85, a DSLR, is known for its durability and battery life.
October 9, 2024 0 comment
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